Papi Jiang

Jiang attended China's Central Academy of Drama, where she received her bachelor's and master's degree. Before getting her masters, she worked in entertainment for several years as a stage actor and assistant director.

Jiang was first inspired to try "self-media" (Chinese: 自媒体; pinyin: Zìméitǐ), or content creation, in 2015 by her friend and former classmate, Yang Ming. She began posting with another friend, Huo Nifang, under the name TCGirls Love Complaining (TCgirls爱吐槽). After posting a few videos, Huo went abroad, so she began to post videos solo under the nickname "Papi-jiang" (a Chinese transliteration of the Japanese honorific -chan). She found her first success with a video in November 2015.In November 2015, Jiang created her first viral video, a video making fun of Shanghai people who mix Shanghai dialect and English words. This video launched her into Internet celebrity. Her videos received more than 290 million hits on major media platforms in just four months, and accumulated over 44 million followers in a year.

On April, 1st, 2016, Papi Jiang landed RMB 12 million (USD 1.8 million) from four investors including Zhen Fund (Chinese: 真格基金; pinyin: Zhēn gé jījīn) and online video show Logic Talk Show (Chinese: 罗辑思维; pinyin: Luōjí sīwéi). Four investors bought a 12% stake for RMB 12 million, valuing Papi Jiang at RMB 100 million, according to Tencent Tech. The anchor of Logic Talk Show, another Chinese cyber celebrity, Luo Zhenyu, was surprised by her quick rise to popularity. He said “Papi Jiang appealed to 8 million followers only within a few months, but I obtained 6 million using the past three years through creating stories with rich information”. In 2016, she founded the group PapiTube, which she uses to support young content creators in China.

She continues to work with her friend Yang Ming as a business partner, with Jiang on the creative side and Yang on the business and entrepreneurial side. On June 21, 2018, she became the Chief Content Officer of Baidu App.

In 2024, she was part of the Chinese dub of the movie Inside Out 2, voicing the character Disgust.